Add a newsletter to your Webflow site
Keep the site you designed and add only the newsletter part. An XOXO form fits into the page without a marketing suite behind it.
Add a newsletter form to your site
Build a beautiful signup form, customize your embed style, and we'll give you step-by-step instructions on how to add it to your site.
Send nice emails
The best emails are thoughtfully composed. They're beautiful without being a brochure, and respect the recipient's time and inbox.

Build your audience
Growing an audience takes work. We make it easier with tools to add, organize, and understand your subscribers.
Keep it simple
You don't need an enterprise marketing platform to have a newsletter. In fact, our best feature may be the features we left out.

- No workflow automations
- No drip campaigns
- No SMS or social
- No sales funnels
- No add-ons or upsells
- No invasive tracking
Don't break the bank
You shouldn't be paying for features you don't need, or stuck on a free plan missing the ones you actually do.
Frequently asked questions
How do I add an XOXO form in Webflow?
Drag a Code Embed element onto the canvas, paste in the form code from XOXO, then preview or publish the site.
Can I style the form myself?
Yes. You set the colors, fonts, logo, and content in XOXO, and the embed in Webflow picks up every change without a new paste.
Does the form work in the Designer preview?
Use Webflow's Preview mode or the published site to test the finished form. Code Embed requires an eligible paid Workspace plan or an active Site plan.
Why not use Webflow's native form?
An XOXO form adds confirmed subscribers straight to the audience you write to, with its fields and tags already in place. There is nothing to export or reconnect later.
Want early access to XOXO?
Free during early access, every feature included.


