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Managing account settings

Set the account name people see, verify your sending email, and fill in the physical address and privacy policy every email you send needs.

Settings holds everything about the account itself: the name subscribers see, the address you send from, and the two details every email footer needs. Open it from the actions menu in the lower left.

Update your account name

Your account name appears on your form landing pages, in the link preview for each one, and as the sender name on your emails.

  1. Open Settings.
  2. Select Name.
  3. Enter the name and save it.

Note

Your referral link is built from your account name, so renaming the account changes the link.

Update your sending email

This is the address subscribers see your emails come from, and where their replies go. You can use any email address, but we strongly recommend using a verified custom domain.

  1. Open Settings.
  2. Select Sending email.
  3. Enter the address and save it.

Note

If your sending email is unverified, your emails will be sent from an XOXO address, with the reply-to set to your email.

Verify your sending email

For the best deliverability and branding, we strongly recommend sending emails from a verified custom domain. Once you reach 1,000 subscribers, this becomes required in order to protect your sending reputation and ours.

To verify your sending email, it must use a custom domain that you have DNS access to, and must not be already associated with any other XOXO account. Emails from public providers like Gmail or Hotmail can’t be verified.

  1. Update your sending email to use a custom domain you own.
  2. Find the Required DNS records listed for your domain.
  3. Sign in to your domain provider and open its DNS settings.
  4. Create a record with the type shown in XOXO, then copy its Name and Value exactly. Leave the TTL at its default. If your provider offers proxying for a CNAME record, choose DNS only.
  5. Repeat for each unverified record and save your changes.
  6. Return to XOXO and select Verify your sending email. DNS changes usually appear within a few minutes, but can take up to 48 hours.

Once every record is verified, emails will send from your address. XOXO rechecks the records every week and emails you if one stops working.

Update your physical address

Every email needs a real mailing address in the footer. It can be your home, a PO box, a studio, an office, or anywhere else you can receive mail.

  1. Open Settings.
  2. Select Physical address.
  3. Enter the address and save it.

Note

Anti-spam laws like CAN-SPAM require a physical address in every marketing email.

Update your privacy policy URL

Your privacy policy is linked from every email and form footer.

  1. Open Settings.
  2. Select Privacy policy.
  3. Enter a public URL and save it.

It can be a page on your site or any public document that explains how you handle subscriber data.